Spark Plug IQ™
$299/month — Zero guesswork. Maximum relevance.
Stop running campaigns that feel generic.
Spark Plug IQ™ combines strategic campaign ideas with data-driven alumni segmentation so you always know who to engage — and exactly how to do it.
Instead of starting from a blank page, you get clear priorities + ready-to-run campaigns built for your alumni.
What You Get
✅ IQ Analyzer: Upload your alumni list, and we’ll instantly segment it based on geography, career stage, and timing + a Belonging band (low/mid/high) so each campaign targets the right connection level — plus give you 3 high-impact next steps.
✅ 3 Campaign Concepts Every Month: Fully outlined with goals, key messages, timing, and target segments.
✅ Message Templates: Pre-written copy you can adapt and send immediately.
✅ Impact Dashboard Snapshot: Simple monthly reporting to track reach, responses, and growth in high‑belonging segments.
✅ Belonging View: See which segments are low/mid/high connection so you can aim campaigns accordingly.
✅ Recognition‑First Templates: Default copy that honors connection level (recognition/value first for low/mid; leadership asks for high).
✅ Direct Support Access
Email us anytime with quick questions or requests for tweaks.
How It Works
Submit Your List + Priorities
Use our quick request form to upload your list and share your goals.We Analyze, Segment & Layer Belonging
The IQ Analyzer finds your best opportunities based on geography, career, and timing + belonging scores (low/mid/high per segment).We Build Your Campaigns
You get 3 relevant, high-impact concepts tailored to those segments.Launch & Track
Use your existing tools to run the campaigns and see your alumni respond.
Our Customization Promise
Every campaign set is built specifically for your institution — using your priorities, voice, and alumni profile.
No recycled “off-the-shelf” concepts. No generic filler.
“Spark Plug IQ™ doesn’t give you more to do. It tells you what to do—and helps you do it smarter.”